This course covers absolutely all things digital that would be required in any sales, marketing or business development role in today’s business world! It is ideal for current digital marketers to take their knowledge to the next step and is ideal for those already involved in digital marketing in the commercial sense. You will have the opportunity to gain skills and knowledge to understand the fundamental planning concepts for an online organisation as well as key factors in implementation, measurement and evaluation of successful campaigns.Digital marketing has evolved from a peripheral element of organisational marketing to one which is at the hub of customer-centric communications in an increasingly multi-channel environment. Our qualification will ensure you are equipped to deal with this shift and make the most of the new business opportunities to offer.
This course is designed for those wanting to work in marketing or marketing professionals who want to specialise knowledge & understanding of what digital marketing is & how it relates to the marketing industry & turn that knowledge into successful marketing strategies.
TRAINING FORMAT & SET UP
The training runs for 4 weeks (Full day Saturdays 9am – 5pm once every 2 months) where delegate will be trained in detail on data and insights analytics. After all the training has been completed, candidates are then ready for their first roles.
This intensive course is the perfect platform to go onto attains the most in demand qualification by employers which is the CIM Digital Diploma in Professional Marketing accredited by The Chartered Institute of Marketing as it covers 80% of the diploma syllabus across the 3-days.
POTENTIAL JOB ROLES
Digital Marketing Manager